Marketing Lead

Job description

Position Overview: We are seeking a results-driven Marketing Lead to lead the execution and optimization of our marketing initiatives in close partnership with the revenue team. This role sits at the intersection of strategy and execution, ensuring that marketing efforts directly support pipeline growth, sales enablement, and brand positioning. The ideal candidate is both a strategic thinker and a hands-on operator—someone who can own campaigns end-to-end, drive alignment across teams, and consistently deliver high-quality outputs that move the business forward. Responsibilities: Campaign Strategy & Execution: - Plan, execute, and optimize integrated marketing campaigns that drive awareness, engagement, and lead generation - Own campaign timelines, performance tracking, and reporting - Continuously test and iterate to improve results across channels Sales Enablement: - Partner with sales leadership to develop and refine collateral (pitch decks, one-pagers, case studies, email sequences) - Ensure the sales team is equipped with clear, compelling, and up-to-date messaging - Align marketing initiatives with sales priorities and pipeline goals Content & Messaging: - Oversee the creatio...