Senior Media Planner

Job description

ABOUT LUCID GROUP: We are a global healthcare communications agency with deep therapeutic expertise that traverses the asset lifecycle, delivering transformative outcomes for healthcare brands for over 20 years. Our more than 500 highly trained professionals work with speed and agility to craft and execute breakthrough strategies that maximise performance and unlock a brand's full potential. This position is aligned to one of our three capabilities: Commercial Communications : Accelerating a brand's trajectory with data-driven strategies and creativity that moves markets. Our other capabilities include: Scientific and Medical Communications: Translating scientific insight into impactful strategies and compelling narratives that inspire change. Consulting: Specialised life-sciences consulting - empowering clients to optimise operating models, maximise asset potential and drive sustainable transformation. Job Summary: The Senior Media Planner is a key contributor in developing and executing strategic, data-driven media plans across both pharmaceutical (Rx) and/or over-the-counter (OTC) brands. This role bridges the worlds of regulated and consumer marketing—crafting omnichannel strat...