VP Brand Creative B2C & B2B - Premium Brands (F/M/X)

Job description

Company Description 🌍 Join Accor – a professional journey at the heart of a committed, international and transforming group Accor, a global leader in hospitality, present in more than 110 countries with 5,500 hotels, welcomes you to its offices located in Issy-les-Moulineaux. This is where the Group’s global expertise comes together: strategy, finance, human resources, legal, technology, marketing, sustainability, communication, audit, procurement, etc. Joining Accor means actively contributing to defining, structuring, and supporting the transformation of an international group, in direct connection with operational teams around the world. Job Description: 1. Brand Creative Vision & Identity Leadership 2. Integrated Campaigns & Guest-Centric Storytelling 3. Content Ecosystem alignement 4. Creative Governance, Innovation & Performance 5. Web, app and direct digital brand experience 6. Leadership, Stakeholder Management & Budget Ownership - Define and maintain a distinctive creative vision for each brand, ensuring a seamless expression across the entire guest journey—from inspiration to post-stay engagement. - Lead the development of each brand’s full identity ecosystem—including vi...