Demand Generation Manager (Maternity Cover)

Job description

Role Overview Mention Me is the referral marketing and customer advocacy platform behind brands like PUMA, Farfetch, and Charlotte Tilbury. We’re looking for a Demand Generation Manager to help scale pipeline and revenue across one of our Growth pods. Reporting into the Senior Demand Generation Manager, you’ll be responsible for planning, executing, and optimising multi-channel demand programs that drive qualified pipeline and be accountable for the pipeline attached to the specific growth pod. You’ll work closely with Product Marketing, SDRs, Sales, and external agencies to turn strategy into impact. This is a hands-on role with real ownership — ideal for someone who enjoys both strategy and execution. Key Responsibilities: Pipeline & Campaign Execution: - Own the planning and execution of demand generation campaigns across: - HubSpot (email campaigns, automated workflows, nurture sequences) - you'll use HubSpot daily to build and execute campaigns - Paid media (Google, LinkedIn, Meta) - Webinars and virtual events - own the monthly programme end-to-end from topic selection and speaker coordination through to promotion, execution, and post-event nurture - In-person events and part...