Principal Associate, Brand Partnerships & Social Media Strategist
Capital One · Plano, Texas, US
Principal Associate, Brand Partnerships & Social Media Strategist Capital One Auto is seeking a passionate brand marketer with experience in memorable social...
Job description
Principal Associate, Brand Partnerships & Social Media Strategist Capital One Auto is seeking a passionate brand marketer with experience in memorable social media campaigns, building influencer strategies, and developing a consistent brand voice across multiple marketing channels and experiences. This role will be a part of the Capital One Auto - Consumer Brand team, with a focus on mid-funnel marketing of the Auto Navigator product. You’ll work collaboratively with cross-functional teams to understand business objectives, develop briefs that guide incredible creative teams, and provide strategic guidance and guardrails for campaigns that deliver on Capital One Auto’s strategy and brand standards. What you’ll do: Oversee day-to-day implementation of Capital One Auto B2C partnerships, content creator strategies and external agency relationships. Work with agencies to define how , why and where we show up on key platforms such as YouTube, Meta, Pinterest and more. Uphold our Capital One Auto Navigator tone of voice by sharing consistent and compelling stories about our brand across multiple channels. Guide social media content creator process, internally and across external agencies...