Traffic & Acquisition Manager
COCUNAT · Barcelona, Catalonia, ES
Introduction At COCUNAT, we’re building a new generation of clinical beauty: high-performance products, disruptive branding and a digital-first mindset. We’r...
Job description
Introduction At COCUNAT, we’re building a new generation of clinical beauty: high-performance products, disruptive branding and a digital-first mindset. We’re looking for a Traffic & Acquisition Manager to lead customer acquisition and accelerate business growth across international markets. This will be a key role within the Growth team, combining strategic vision, performance and leadership to build a more diversified and scalable acquisition structure across Meta, Google Ads, SEO, Affiliates and Content Influencers. Your responsibilities: Strategy & Growth: Design and lead the multi-channel acquisition strategy across Spain, France, Italy, Germany and the US. Define channel mix and budgets based on CAC, ROAS, LTV:CAC and business goals. Drive acquisition diversification beyond Meta. Identify new growth and scalability opportunities. Paid Media & Performance: Lead the strategy and optimisation of Meta Ads and Google Ads across multiple markets. Manage campaigns and budgets with a strong focus on profitability and sustainable growth. Collaborate closely with Creative teams to develop performance-driven messaging and creatives. Analyse results and turn data into actionable decision...