JobMesh

Marketing Director - Kings League USA

Kings League · New York City, New York, US

About the Kings League Created and organized by Kosmos, the Kings League has become a global phenomenon that has revolutionized the way we understand footbal...

Job description

About the Kings League Created and organized by Kosmos, the Kings League has become a global phenomenon that has revolutionized the way we understand football and sports. A new 7-a-side football league with teams chaired by the world's best streamers and content creators, with revolutionary rules aimed at uniting the best of football with the latest trends in esports and new ways of communicating and understanding the world. In this sense, the Kings League has not only managed to "reimagine the game," but has also elevated sport and entertainment to a new dimension, making it more accessible to all audiences. About the role: As Marketing Director, you’ll be a foundational member of Kings League in the US, utilizing your experience to contribute to the wider global marketing team. You’ll drive brand growth and fan engagement in the U.S. market by creating and executing impactful, data-driven marketing strategies. Your primary goal will be to generate awareness , expand the fanbase , and establish a robust marketing plan across paid, earned, and owned media channels all with a strong B2C focus. This role requires a deep understanding of consumer behavior, cultural trends, and key mom...