Senior Marketing Manager

Job description

Location : Hamburg or Berlin Freenow by Lyft empowers smarter mobility decisions helping people to move freely and cities to thrive. Be ready to work in a multinational, diverse, highly motivated and collaborative team who strives for excellence and likes to have fun. Are you ready for your next ride? We are looking for a Senior Marketing Manager to support and execute marketing initiatives for the German market. This role is ideal for someone with strong hands-on experience who is ready to take significant ownership, work independently on campaigns, and contribute to shaping local marketing initiatives within an established strategy. In this role, you will support and report directly to the Head of Marketing Germany, while working closely with central teams and external agencies to deliver impactful campaigns across multiple channels. Please make sure to submit your CV in English YOUR DAILY ADVENTURES WILL INCLUDE: - Support the development and execution of the local marketing plan for Germany , aligned with central strategy and growth objectives - Plan and execute integrated campaigns to drive app installs, acquisition of new users, engagement and reactivation of current users -...