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Manager, Email Operations

National Geographic Society · Washington, District Of Columbia, US

How You’ll Contribute The Communication, Marketing and Brand division uses creative and strategic tools to further the mission of the National Geographic Soc...

Job description

How You’ll Contribute The Communication, Marketing and Brand division uses creative and strategic tools to further the mission of the National Geographic Society, while maintaining our place as one of the world’s most trusted nonprofit organizations and global brands. The division’s creative minds develop and execute mission-driven, on-brand strategies, unifying our efforts across our owned and operated channels, strategic partners and earned media. The team is composed of seven integrated departments: Creative Studio, Integrated Brand Marketing, Partnership Marketing, MarCom Operations and Internal Communications, Strategic Communications, Executive Communications, and Crisis Communications and Public Relations. The Manager, Email Operations will serve as the Society's central email and SMS role, managing the end-to-end strategy, including planning, scheduling, implementing best practices and analyzing performance metrics. As part of the Social Media and Digital Engagement team within Integrated Brand Marketing, this role plays an integral part in omnichannel alignment to drive user acquisition, engagement and retention across audiences to realize business objectives. The Manager,...