Communications & Client Content Support Senior Analyst
WTW · Tampa, Florida, US
This position supports Via Benefits spending account (SA) clients and participants with a strong focus on client and participant facing communications and pl...
Job description
This position supports Via Benefits spending account (SA) clients and participants with a strong focus on client and participant facing communications and plays a key role in translating SA program information, process updates, and client needs into clear, compliant, and participant friendly content. Participant ‑ Based Writing & Content Development (Core Focus) Drafts and edits benefits communications, including: - Emails - Mailers/letters - Guides and instructional content - Campaign‑related messaging - Tailors content to client requirements, branding, tone, and delivery channels. - Revises content based on client feedback, internal reviews, and operational updates. Ensures written communications accurately reflect: - SA program rules - Timing and processing requirements - System or operational constraints Client Services & Operational Support: - Supports SA client work tied to communications, including: - Validating messaging against operational realities - Coordinating with Communications to prepare content for delivery - Ensuring readiness for participant outreach - Partners with Client Success and Product teams to clarify requirements before content is finalized. - Helps iden...