Senior Manager, Business Value Architecture

Job description

Job Description: We welcome remote U.S.-based candidates that can work CST or EST time zones Merkle is looking for a Senior Manager, Business Value Architecture (BVA) to help clients meet the dual mandate of guiding growth and optimizing ROI while enhancing customer experience in a digital-first era. BVA's mission is to bridge uncertainty into action. Reporting into the Director, you will partner across departments within the dentsu ecosystem to shift the focus from marketing execution to delivering measurable results. You will lead the development of compelling business cases and comprehensive financial models including P&L projections, ROI analysis, and budget forecasting that are critical to client success. You will join a group of problem-solvers who draw inspiration from everywhere and build solutions that make clients say 'wow'– including FP&A practitioners, data analysts, consultants, and business analysts. Together, you will articulate and measure the value of dentsu and Merkle solutions, driving higher close rates and revenue through credible business valuation approaches. As an individual contributor inside of a team, you'll begin as a detective, uncovering the hidden val...