Senior Client Strategist

Job description

Playon is looking for a highly creative, growth-minded Senior Client Strategist to help lead development and execution of sponsorships and brand partnerships for the company’s National Ad Sales division. This candidate will play a key role in developing our brand story and associated marketing materials, building sponsorship opportunities, conceptualizing and executing research initiatives, optimizing client execution workflows, and more. Reporting to the VP, Client Strategy, the ideal candidate will be a strong storyteller with experience developing brand partnerships and can operate cross-functionally to help the team drive revenue against MaxPreps and the broader Playon portfolio of brands including GoFan and NFHS Network. The Outcomes You’ll Deliver: In this role, you can expect to To thrive in this role, you have - Partnership Strategy – Participate in the development of MaxPreps’ GTM strategy informed by research, analytics, and creative storytelling - Sponsorship Development – Work with internal teams to turn existing and net-new editorial content and franchises into compelling sponsorships for brand partners - Research & Innovation – Derive impactful audience data and insig...