Head of Local CRM

Job description

Medier isn’t just a marketing agency—we’re creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don’t just deliver campaigns—we deliver results. Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You’re in. We are looking for a Head of Local CRM to lead and scale localized CRM strategies across multiple international markets. This role focuses on adapting CRM communication, campaigns, bonuses, and engagement mechanics to local player behavior, cultural specifics, and regional business goals. You will work closely with Local Marketing, Product, BI, VIP, and Country teams to build highly personalized player journeys and improve retention, engagement, and long-term customer value across different GEOs. 📍 Location: Valencia, Spain. Relocation is fully supported. Responsibilities: Requirements: - Define and execute localized CRM strategies across multiple markets and regions - Own the full player...