Email Marketing Specialist
Natera · US
POSITION SUMMARY The Email Marketing Specialist plays a key role in the planning, execution, and optimization of email marketing initiatives. This role is re...
Job description
POSITION SUMMARY: The Email Marketing Specialist plays a key role in the planning, execution, and optimization of email marketing initiatives. This role is responsible for managing audience segmentation, building and deploying emails, supporting QA processes, and driving continuous improvements in email performance. The Specialist will work closely with cross-functional teams to ensure timely and accurate campaign execution that aligns with strategic marketing goals. The ideal candidate has a strong attention to detail, solid organizational skills, and a proactive, data-driven approach to problem-solving. POSITION TYPE: This is a temp-to-permanent position. This hire will start on a contract basis and be given the opportunity to convert to a permanent employee typically around 6 months to a year, depending on performance and business needs. PRIMARY RESPONSIBILITIES: - Campaign Execution: Plan, build, and execute diverse email campaigns, including newsletters, GTM initiatives, and lifecycle/triggered automations. - Production & QA: Maintain and optimize audience segmentation and campaign workflows within the email marketing platform (Eloqua). Manage the end-to-end production schedul...