Business Analyst - Customer Acquisition

Job description

Job DetailsJob Location: Fort Collins, CO 80528Position Type: Full TimeSalary Range: $89,500.00 - $127,000.00 SalaryTravel Percentage: NoneJob Shift: DayBusiness Analyst – Customer Acquisition BillGO is seeking a Business Data Analyst, Acquisition to drive data-informed decision-making across our BGX performance marketing efforts. This role will focus on customer acquisition analytics, helping optimize campaign performance, improve funnel efficiency, and uncover actionable insights that fuel scalable growth. You’ll partner closely with marketing, product, and growth teams to analyze performance across channels, evaluate targeting strategies, and continuously improve how we acquire new customers. 💥 Why This Role Matters This role is critical to BillGO’s growth because it ensures that customer acquisition investments are efficient, scalable, and data-driven. By turning complex performance marketing data into actionable insights, this role directly impacts how effectively we attract and convert new customers while optimizing spend. Without this role, acquisition efforts risk becoming fragmented or inefficient; with it, BillGO gains clear visibility into what drives growth, enabling sm...