Senior Marketing Manager, Social Marketing

Job description

Social is the new PR. The Sr. Marketing Manager will take responsibility to lead social media for Ipsos in the U.S., across all channels, but with a special focus on LinkedIn. The position will plan and execute Ipsos’ social presence to support creatively amplifying our ongoing thought leadership, event and conference activations and prioritized solutions launches – as well as other key Ipsos internal culture activations. The focus will be on quality vs. quantity with a “less is more” approach, as aligned with global aims, and an overall upgraded strategy and creative execution. - Marketing coordination - Coordinating across TEAM CONTENT, TEAM EVENTS and TEAM OPERATIONS, the Sr. Marketing Manager will maintain the social editorial calendar and be responsible for the drafting and scheduling of posts, the creation of related assets (with design support) for banners, videos, and related linked resources, and the monitoring and reporting on U.S. impressions and engagement. - Global coordination - Coordinating with the Global Director of social media to ensure that important global posts are locally activated and will spearhead compiling all relevant reports for both local and global pu...