JobMesh

Advanced Specialist, Geo Marketing

Pearson · Hoboken, New Jersey, US

Job Title: Geo Marketing Reporting to: Lead, Geo Marketing Location: US-NJ-Hoboken-221 River (Remote) The Role The Campaign Marketing Manager is responsible...

Job description

Job Title: Geo Marketing Reporting to: Lead, Geo Marketing: Location: US-NJ-Hoboken-221 River (Remote): The Role: The Campaign Marketing Manager is responsible for owning key components of campaign execution across U.S. marketing initiatives. Working closely with the Senior Campaign Marketing Manager, this role ensures campaigns are activated on time, on message, and on strategy—managing day-to-day execution, collaborating across teams, and ensuring all elements are launch-ready. The ideal candidate is highly organized, proactive, and confident owning campaign deliverables from brief to wrap-up. This position plays a critical role in ensuring campaign success during high-impact seasons like Back-to-School and throughout the year. Key Responsibilities: Campaign Development & Execution: - Support the creation and launch of integrated campaigns across digital, paid media, email, and social platforms. - Translate messaging and positioning into channel-ready assets and activation plans. - Coordinate campaign calendars, ensuring key milestones are met and launch dates are hit. Cross-functional Coordination: - Collaborate with the Centers of Excellence teams to ensure campaigns align to g...