Initiative - United States
Mediabrands · Los Angeles, California, US
Position Overview The Director, Video Partnerships oversees the Partnerships strategy, go to market approach and team for all National TV linear offerings as...
Job description
Position Overview The Director, Video Partnerships oversees the Partnerships strategy, go to market approach and team for all National TV linear offerings as well as alternative video including in-cinema. The Director, Video Partnerships is the senior client team specialist role at Initiative, requiring a strong leader with proven experience managing multiple client teams, juggling multiple high-level projects at one time, researching and justifying partner selection, and developing and negotiating multi-faceted media and marketing partnerships. Directors must think strategically and work collaboratively with other Partnerships disciplines and with client team leaders in Client Advice, Strategy, Communications Design and Analytics to create Partner recommendations that deliver on client strategic goals and business objectives. Responsibilities: - Direct communication with clients for all marketplace intelligence, negotiation and partnership needs and take ultimate accountability for team’s day-to-day responsibilities - Maintain, develop and grow relationships with appropriate client level contacts - Collaboration with Strategy, Analytics and Client Advice teams to ensure alignment...