Director of Marketing Operations

Job description

We are hiring a Director of Marketing Operations to own the systems, data, processes and controls that make OakNorth's marketing function effective and scalable, and to operate as the named operational delegate of the SMF holder for financial promotions and customer communications. The role enables marketers embedded in Lending, Business Banking and Personal Savings to hit their growth targets by giving them best-in-class infrastructure, clean data and short cycle-times. It also owns the regulated comms control framework for OakNorth Bank Plc. This is a high-impact role combining strategic leadership with operational excellence What you’ll be doing: Set the strategy & plan for marketing operations - Define and own the long-term MarTech roadmap and execution aligned to OakNorth’s commercial objectives. - Establish a clear operating model across marketing, sales and product handoffs. - Lead prioritisation of systems investment, tooling decisions and integration strategy. - Partner with the Design & Brand lead to enforce brand and tone-of-voice at the systems level. Own commercial systems architecture: - Oversee the architecture and optimisation of Salesforce, HubSpot, Iterable, Apoll...