Customer Marketing Manager

Job description

Join our Team About this opportunity: This is an exciting opportunity to join Ericsson to support customer engagement and advocacy in France. This role will join the Marketing & Communication team for CU West Europe, led by a Marketing & Communication CU Head. This team is part of the wider team Marketing, Communications and Sustainability for Europe, Middle East and Africa. The successful candidate will have regular interactions with sales and act as a trusted partner to commercial teams, driving initiatives that align marketing with business priorities. What you will do: Marketing strategy and execution - Develop and execute account-based marketing strategies for prioritized accounts in France (telecom operators and mission-critical customers), in close collaboration with sales. - Localize and orchestrate multichannel campaigns, adapting global content for local relevance and delivering high-impact events, digital activations, case studies, and other initiatives aligned with market needs. - Drive customer advocacy, capturing use cases and customer success stories and turning them into compelling, commercially valuable marketing assets. - Leverage CRM, marketing automation, and an...