Manager, Digital Media - Media & Campaign Execution

Job description

Position Summary... We’re looking for a Manager, Digital Media who will lead end-to-end execution of media campaigns across VIZIO’s Device and Platform businesses. This role is responsible for translating media strategy into precise, high-quality campaign execution across multiple channels. You’ll partner closely with our Media Agency, Walmart Marketing, Analytics and cross-functional teams to ensure campaigns are delivered accurately, optimized effectively and measured against clear performance goals. What you'll do... Lead end-to-end execution of integrated digital media campaigns across channels such as META, TikTok, YouTube, DSP, CTV & more, ensuring accuracy, consistency and alignment with business goals. Collaborate with Analytics teams to co-develop a comprehensive media reporting framework designed to track KPIs and performance across campaigns. Build and maintain strong relationships with Walmart media teams to drive alignment, visibility, and executional excellence as VIZIO continues integrating within Walmart Oversee relationships across multiple agency partners to ensure efficient planning, trafficking, reporting, and optimization. Champion paid media initiatives by dev...