Brand Manager - Brand & Creativity
Kraft Heinz · Toronto, Ontario, CA
Job Description Brand Manager, Brand & Creativity at a glance. Location : Toronto, ON Hybrid: 3 days/week The Brand Manager, Brand & Creativity plays a criti...
Job description
Job Description Brand Manager, Brand & Creativity at a glance... Location : Toronto, ON: Hybrid: 3 days/week: The Brand Manager, Brand & Creativity plays a critical role in shaping how a portfolio of iconic brands and scale programs shows up for consumers across the full funnel. This role is responsible for translating brand strategy set by the platform team into compelling, consumer-facing communications that build brand equity and drive long-term growth. The role will also the communications approach for a set of brands, including creative, media, PR, and connections planning support. Across all areas, the Brand Manager will own the brand voice and lead cross-functional conversations to align strategy and execution. What's on the menu?: Recipe for Success - apply now if this sounds like you! Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values. - Translate platform-led brand strategy into consumer-facing communications plans for a portfolio of brands and scale programs - Lead execution of existing scale programs while defining new pr...