Growth Marketing Manager

Job description

· Lead and optimize Entyre’s marketing activities and performance to expand market for Adult Foster Care services. · Analyze business and marketing data and metrics to identify customer needs, preferences, and market trends in the adult home healthcare sector. · Apply data and marketing analyses to optimize Entyre’s marketing strategies, target participants requiring adult care support, and develop improved integrated marketing programs. · Develop marketing growth campaigns using multiple online and offline channels, including Digital Advertising Platforms, Direct Mail, Email, print media, television, and public relations events and webinars. · Analyze and track performance metrics, ensuring effective budget allocation and maximum return on investment. · Apply data analytics and business intelligence tools, including Google Ads Manager, Meta Ads Manager, Hubspot Customer Resource Management (CRM), Microsoft Excel/Google Sheets & Slides for analysis, presentation, and reporting needed to support and expand our advertising and marketing strategies. · Develop, test, and implement innovative customer acquisition strategies, including prioritizing rapid iteration and agility in creative...