Strategic Account Lead

Job description

Role Overview Equativ is looking for a Strategic Account Lead with proven success in the programmatic space, specifically across brand-direct clients and holding companies . This is a senior sales role designed to drive growth, manage high-value accounts, and position Equativ as a trusted partner for brands and their agency ecosystems. You’ll combine strategic account management with new business development, building and expanding relationships with Fortune 500 brands, Holdco teams, independent agencies, and programmatic decision-makers. This role requires a consultative, solution-oriented approach, balancing strategic vision with executional detail. Responsibilities: - Develop and execute strategic sales plans across a portfolio of brand-direct and Holdco accounts. - Build and strengthen relationships with senior stakeholders at Fortune 500 brands, holding companies, and their trading desks. - Identify and secure new business opportunities while maximizing growth within existing accounts. - Partner with clients to align Equativ’s solutions to in-house media buying strategies and agency programmatic needs. - Act as a trusted advisor — providing insights, recommendations, and consu...