Marketing Science Lead (Media Analytics)

Job description

As a Marketing Science Lead, you are endlessly curious, always asking the next question to demonstrate the value of marketing science to internal and external stakeholders. With 5 to 8 years of experience leading media analytics projects, you have developed expertise in measurement, reporting, data integration, testing, data visualization, and statistical modeling. You optimize digital marketing through data-driven insights, enjoy cross-functional collaboration, and excel at mentoring analysts to translate findings into actionable recommendations. You’re eager to grow as a leader by managing a team of analysts, overseeing their priorities, deliverables, and development, while exposing them to all areas of marketing science to expand their skillsets. Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from the Toronto office on Mondays and Thursdays. You will: - Ensure analyses, dashboards, and reports meet client needs and deliver actionable insights. - Shape analytics content and provide thought leadership on methodology and technology. - Lead end-to-end measurement strateg...