Senior Data Scientist (P353)

Job description

84.51° Overview: 84.51° is a retail data science, insights and media company. We help The Kroger Co., consumer packaged goods companies, agencies, publishers and affiliates create more personalized and valuable experiences for shoppers across the path to purchase. Powered by cutting-edge science, we utilize first-party retail data from more than 62 million U.S. households sourced through the Kroger Plus loyalty card program to fuel a more customer-centric journey using 84.51° Insights, 84.51° Loyalty Marketing and our retail media advertising solution, Kroger Precision Marketing. 84.51° follows a 5‑day in‑office work schedule to support collaboration, alignment, and team connection. Join us at 84.51°!: __________________________________________________________ This role will play a meaningful part in advancing measurement infrastructure, supporting Objective Based Measurement (OBM), research towards innovating the BCC construct, and contributing to ambiguous, exploratory work tied to these future allocation capabilities. This is a highly technical, research-oriented role designed for a DSR who thrives in uncertainty, can operate across measurement, allocation, and reporting domains...