Head of Marketing - Steven.com

Job description

HEAD OF MARKETING - STEVEN.COM COMPANY: STEVEN.COM REPORTING TO: FOUNDER LOCATION: LOS ANGELES or LONDON MISSION: Make Steven.com the definitive brand in the creator economy by building the world's most effective B2B / B2C content engine in our industry. OUTCOMES: Build and launch a clear, compelling Steven.com brand system - positioning, narrative, tone, and visual identity. You are the architect first. Once the blueprint is set, you hire the specialist builders to execute. Everyone internally and externally can describe what Steven.com is, who it's for, and why it exists - and they all say the same thing. Steven.com feels creator-native, trusted, and culturally fluent. Steven.com is recognised as a standalone brand, not an extension of a single individual. It's considered to be the most future-facing, innovative, and pioneering brand in the creator economy. When people in the creator economy are surveyed, Steven.com is the first name they think of - the most known and most respected. Steven.com is the company that creators, brands, and industry partners most want to work with. - 1) Brand clarity, coherence, and perception What success looks like: 2) A story extraction system that...