Social Media Manager

Job description

We are seeking a creative and detail-oriented Social Media Manager to take ownership of 1–2 of Crumbl’s social media platforms. This role is responsible for planning and executing engaging, on-brand content that supports overall marketing objectives. Working under the guidance of a senior manager, the Social Media Manager will develop and maintain a content calendar, ideate innovative, on-trend content concepts, and produce high-quality assets including videos, graphics, and written copy. The ideal candidate is both strategic and hands-on—capable of turning ideas into compelling posts while ensuring consistency, performance, and growth across assigned channels. Social media is a huge part of Crumbl’s marketing and brand strategy, which makes this a high-impact role in driving brand awareness and affinity. Responsibilities: Own and manage 1–2 assigned social media platforms end-to-end Develop and maintain a robust content calendar with daily posts aligned with brand strategy Collaborate with leadership to align content with broader marketing campaigns and goals Brainstorm and pitch creative content concepts tailored to each platform Create original, social-first content, which may i...