Paid and Retail Media Manager (all genders)
Philips · Warsaw, Mazovia, PL
Job Title Paid and Retail Media Manager (all genders) Job Description Paid and Retail Media Manager is responsible for overseeing the CEE Paid Media Hub , en...
Job description
Job Title Paid and Retail Media Manager (all genders) Job Description: Paid and Retail Media Manager is responsible for overseeing the CEE Paid Media Hub , ensuring governance, operational excellence, and performance delivery across markets. It involves leading the strategy, planning, and optimization of Paid Media and Retail Media (marketplace dedicated) to drive e-commerce growth and cost efficiency. A key part of the role is coordinating agency operations to ensure local execution aligns with regional priorities. Additionally, the role involves coordinating regional Joint Business Plans with key retail and media partners to translate commercial objectives into scalable and measurable activations across CEE. Your role: - Operating the CEE Paid Media Hub: define governance, processes, standards, and delivery rhythms across markets. - Coordinating and steer agency delivery across CEE (SLA, scope, prioritization, optimization routines, escalation paths, quarterly business reviews). - Defining and evolve the CEE Paid & Retail Media strategy (objectives, channel roles, budget principles, full-funnel approach)- and look for relevant agencies that can support across the region- especial...