Associate Brand Marketing Manager, Global Trade Shows

Job description

GIA is seeking an experienced Associate Brand Marketing Manager, Global Trade Shows to elevate and enhance our brand presence across major trade shows and industry events. In this role, you’ll collaborate with teams across the Institute—including Laboratory, Instruments, Education, Research, Alumni, and Market Development—to bring the GIA brand to life through exceptional experiential and visual representation. Location: Carlsbad, California; This hybrid role gives you the perfect balance: you’ll be onsite Tuesday, Wednesday, and Thursday, collaborating face‑to‑face, building relationships, and soaking in GIA’s energetic campus culture—while still enjoying the flexibility of remote work on Mondays and Fridays. It’s the best of both worlds, wrapped in an exciting opportunity to grow, contribute, and shine! You’ll lead the end‑to‑end strategy, planning, and execution of global trade shows, ensuring consistent brand excellence and seamless cross‑functional partnership. This role is an exciting opportunity to influence how GIA shows up on a global stage and to drive business goals through high‑impact events. What You’ll Do: Strategy & Planning (20%): Partner with global stakeholders, B...