JobMesh

Market Planner, Latin America and Caribbean

Yum! Brands · Plano, Texas, US

The Market Planner plays a crucial role in advancing development capabilities by identifying the right locations for building new restaurants. This involves...

Job description

The Market Planner plays a crucial role in advancing development capabilities by identifying the right locations for building new restaurants. This involves close collaboration with the Pizza Hut Global Franchise Markets (GFM) Development teams. The role supports growth across these markets by sharing and implementing market planning best practices. The Market Planner will handle a wide range of market-specific tactical projects during the Market Planning and Site Selection phases of development. Key Responsibilities: Market Planning & Site Selection (100%): - Develop, implement, and maintain prioritized market plans to enable and accelerate the PH Growth & Development Strategy, including benchmarking and competitive analysis. - Develop tools and guidance on market planning, mapping, and trade area prioritization/penetration. - Serve as the Subject Matter Expert for division mapping/GIS and development systems support. - Build relationships and work with Development Leaders to effectively communicate and influence development commitments against market plans and support ongoing development results aligned with those plans. - Cascade tools and analytics for monitoring, assessing, an...