Strategic Marketing Leader

Job description

Equifax is where you can power your possible. If you want to achieve your true potential, chart new paths, develop new skills, collaborate with bright minds, and make a meaningful impact, we want to hear from you. As the Strategic Marketing Leader , you will help guide the business towards a cohesive go-to-market architecture and practice. The Strategic Marketer will be focused on working within and across business units and product/service groups to integrate multiple offering components into a portfolio of solutions that creates unique value for buyers. This role is a key player in the Marketing team’s evolution from selling products to solutions; as such, it requires significant internal and external thought leadership and the ability to drive initiatives across industry and marketing functions/roles. What you will do: Lead and motivate a high-performing team of marketing professionals made up of Market Researchers and Product Marketers. Understand the needs of the business and ensure we have the right skill set to drive forward innovative and effective marketing strategies. Architect a marketing plan that includes the major themes that will be communicated into target markets,...