JobMesh

Marketing Director, Basic Books Group

Hachette Book Group · New York City, New York, US

SUMMARY: The Basic Books Group is a division of Hachette Book Group dedicated to making the world smarter by publishing works of serious non-fiction by exper...

Job description

SUMMARY: The Basic Books Group is a division of Hachette Book Group dedicated to making the world smarter by publishing works of serious non-fiction by expert authors. The group includes Basic Books, Seal Press, PublicAffairs, Bold Type Books, Basic Venture, and Basic Liberty. We are seeking a dynamic, experienced, and digitally savvy Marketing Director to develop, lead, and oversee all aspects of marketing strategy for roughly one hundred non-fiction titles per year, as well as extensive backlist marketing initiatives. The Marketing Director will manage the annual marketing budget in conjunction with the Publicity Director; interface with Hachette’s sales department on all aspects of the go-to-market process and on frontlist and backlist promotions; actively participate in the acquisitions process; and manage the marketing department team. The successful candidate will have a strong background in working with top experts and a passion for bringing a diverse range of serious ideas to a wide audience of readers and consumers. This position reports to the President and Publisher, Basic Books Group. ESSENTIAL DUTIES AND RESPONSIBILITIES: - Develop and oversee title-specific marketing...