Digital Marketing Specialist

Job description

Responsive recruiter Benefits: ServiceMaster of Salem, a leading provider of fire, water, and mold damage restoration services, is seeking a motivated Digital Marketing Specialist to join our team. As a locally owned company, we are dedicated to helping our community restore their properties and lives with exceptional service and expertise. This is an in-person position at our Salem office, Monday-Friday 8AM-4:30PM. - 401(k) - 401(k) matching - Dental insurance - Health insurance - Paid time off - Vision insurance What You’ll Be Doing - Job Responsibilities: Strategic Campaign Leadership: Design, lead, and oversee comprehensive digital marketing campaigns across multiple channels (social media, email, SEM, display ads), ensuring alignment with broader business goals and brand strategy. Content Strategy & Development: Create and implement a robust content calendar, producing high-quality, engaging, and SEO-optimized content for the website, blog, social media, and email marketing that resonates with our target audience. SEO/SEM Strategy & Optimization: Develop and execute advanced SEO strategies and manage PPC campaigns with a focus on maximizing ROI, increasing organic traffic, and...