Associate, Marketing DataOps

Job description

The Associate, Marketing DataOps helps run the ‘control tower’ of Acxiom’s audience distribution data practice, managing and maintaining the efficient flow and implementation of client first party data assets, custom audience creation and monitoring overall utilization in support of financial tracking. The role works cross-functionally between internal and external business, product and ad operations teams to gather requirements, develop plans, and execute feasible data strategies and tactics. This role will manage day to day operations around data activation partners and will help create process for tracking client data utilization and monetization. What You Will Do: - Work with agency client teams, Data Strategy and Insights teams to understand, document, and clarify client data needs (stated and unstated) related to audience creation and activation - Operate as a cross team liaison ensuring alignment both strategically and technologically to maximize the operational effectiveness and value of the client’s data assets. - Track and report on client data intake and activation/syndication along with ad hoc data requests on a client by client basis - Engage with client strategists an...