Product Marketing Manager DACH (m/w/d)
Stanley Black & Decker · Idstein, Hesse, DE
Come build your career. It takes great people to achieve greatness. People with a sense of purpose and integrity.
Job description
Come build your career. It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of approximately 43,500 diverse and high-performing professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, BLACK+DECKER®, CRAFTSMAN®, STANLEY®, CUB CADET®, and HUSTLER®. The Job: As the Product Marketing Manager STANLEY and BLACK+DECKER, you’ll be part of our Marketing Team. You’ll get to: Design the best possible product portfolio, marketing mix and pricing strategy in coordination with marketing management, local sales and European headquarters. Actively align the marketing mix for maximum impact with a strong focus on efficient and profitable Sell-In Campaigns within a Multi-Channel approach. Lead new product launches for the defined business units across the region. Develop and coordinate growth strategies for all relevant sales channels with cross functional teams and multi-level involvement. Analyse market trends, customer needs, competitor activity...