Senior Manager, Influencer & Talent Marketing

Job description

The Senior Manager, Influencer & Talent Marketing will be responsible for the build out and management of a world class Influencer program that will expand the overall reach of the League with critical audiences. An effective candidate must be a true entertainment industry expert with proven experience and ability in: identifying and bringing together emerging and established talent via relationships and creative deal structuring, balancing the needs of talent with the needs of the organization, supporting decisions with data and research, driving new ideas and concepts forward, and contributing to the build out and day-to-day management of a world class influencer and talent program that will garner respect from fans, players, clubs, and League sponsors. This role will support the development and execution of influencer marketing strategies and identify opportunities across key NFL stakeholder groups, including NFL, NFL Social, NFL Films, Football Operations, and Communications, ensuring alignment with overall League objectives. Serving as the primary point of contact for influencers and talent, this role will leverage NFL assets to expand audience reach and drive engagement, with...