Field Marketing Manager

Job description

Role: Field Marketing Manager Location: Northern California: Full Time/Exempt: We are Growers, We are Wholesalers, We are Producers, We Are Budtenders, We are Retailers, We are Partners, and We are Hiring The Field Marketing Manager plays a key role in aligning sales and marketing efforts across the region by leading field activation, supporting brand education, and driving in-store success. From pop-ups and store onboarding to budtender engagement and consumer events, this role ensures our brands show up strong where it matters most. Your Impact: - Drive sell-through through in-store merchandising, budtender training, and consistent field presence. - Plan and execute vendor days, retail activations, and in-store builds to support priority accounts. - Track performance (vendor days, visits, in store builds, sales impact) and adjust strategy to maximize results. - Educate budtenders and sales teams on product benefits, key selling points, to strengthen brand awareness - Partner closely with Sales, retail partners, and internal teams to align on priorities and grow account performance. Your Strengths: *This role will require regular travel throughout Northern California If we are EMP...