Marketing Manager, Content

Job description

As a lover of words and storytelling, the Performance Coatings Group (PCG) Content Manager is a part of the PCG Creative Services team, the in-house team which supports and collaborates with all industrial divisions, as well as internal shared service teams, to bring marketing concepts to life. This role operates as a content strategist and communications partner within the PCG Creative Services organization. This strategic and creative position works closely with copywriters, designers, project managers, videographers and division marketing teams to write and edit content for both internal and external audiences. This individual is responsible for content leadership across all divisions and the Creative Services team. communications, sales, market segment directors, product marketing, R&D, Corporate Communications, executive leadership, etc. to develop strategic, forward-thinking, on-brand marketing campaigns and deliverables. partnering with marketing, sales, and product leaders to shape messaging strategies, campaign narratives, content architectures, and audience journeys, not just execution of assets. pipeline needs and sales enablement priorities. sequencing and channels to m...