Marketing Manager – Digital & CRM

Job description

At KeyInvest, we are building a modern, customer-focused financial services organisation. As part of our continued growth and transformation, we are seeking a Marketing Manager – Digital & CRM to drive impactful, data-led marketing that directly supports sales outcomes and customer engagement. This is a high-impact role for a commercially minded marketing leader who thrives on execution, optimisation, and turning strategy into measurable results. About the Role: Reporting to the Chief Sales & Distribution Officer, you will lead the execution and optimisation of digital and CRM-led marketing activity across the business. You will play a key role in shaping customer journeys, enabling sales performance, and driving conversion through well-planned, well-executed campaigns and automation. Working closely with Sales, external partners, and internal stakeholders, you will ensure marketing activity is aligned, compliant, and delivering clear commercial value. Key Responsibilities: Marketing Execution & Sales Enablement: Lead the delivery of targeted, mid- to bottom-of-funnel campaigns to drive engagement, conversion, and retention Translate sales priorities into clear, actionable marketin...