Sr. Lead, Vertical Marketing

Job description

About the Role: Tubi is seeking a Sr. Lead, Vertical Marketing to help shape and execute industry-specific marketing strategies that elevate Tubi’s presence in key verticals. In this role, you’ll partner closely with the Sr. Manager of Vertical Marketing while taking the lead on go-to-market strategy for high-potential verticals where focused, impactful marketing can drive outsized results.You’ll partner closely with Sales, Ad Product Marketing, Creative, Events, and Research teams to bring to life compelling narratives, sales enablement tools, and campaign strategies that drive awareness and revenue among category advertisers. This is a strategic and hands-on role suited for a B2B marketer who is equal parts creative storyteller, project manager, and collaborator—with an interest in helping advertisers understand the unique value of Tubi’s ad-supported streaming platform. This is a hybrid role based out of our New York or Los Angeles office. You must be willing to travel to our office two days/week. What You'll Do: Support the Sr. Manager, Vertical Marketing in developing scalable marketing frameworks and playbooks across additional verticals, collaborating on insights and opportu...