Personal Brand Strategist

Job description

About the Role We are seeking a highly skilled Content & Personal Brand Strategist to join our Dubai office . This is a Dubai-based, on-site position , and the selected candidate will be expected to relocate or join our team in Dubai . The role is responsible for maintaining and elevating the personal brand of our founder/leadership, ensuring it remains consistently impactful across all verticals automotive, car rental, real estate, and tech. The strategist will oversee the personal brands digital presence, develop a strong storytelling framework, and ensure all content aligns with both business goals and audience engagement. The ideal candidate is a creative thinker with a proven track record in personal branding, social media strategy, and multi-vertical content positioning. Key Responsibilities: Brand Positioning & Strategy: - Define, refine, and upscale the personal brand strategy across all verticals. - Ensure consistent tone, voice, and brand presence across all platforms (LinkedIn, Instagram, YouTube, TikTok, etc.). - Build a clear positioning framework that connects personal brand values to business goals. Content Development & Management: - Create and manage content calend...