Senior Marketing Manager - eCommerce

Job description

Summary: We are seeking a results-driven‑driven Senior eCommerce Manager to own the business performance of our website and digital commerce experiences. This role is accountable for driving online revenue, leads, and customer engagement by partnering closely with marketing, UX, analytics, and technology teams. This is a business leadership role, focused on strategy, performance optimization, and growth—not technical product management. You will set priorities, define success metrics, and ensure the site delivers against business and customer goals. Duties and Responsibilities: - Drive the eCommerce business strategy for the website, including lead and unit growth, conversion rate optimization, and customer experience performance. - Help define and manage the eCommerce roadmap, prioritizing initiatives based on business impact, customer needs, and performance insights. - Partner cross‑functionally with UX, engineering, merchandising, analytics, and operations to deliver improvements that drive measurable results. - Optimize site performance across key KPIs including conversion, engagement, bounce rate, and page performance. - Use data to drive decisions, leveraging analytics, exper...