Senior Marketing Manager, North America

Job description

Senior Marketing Manager, North America Department: Marketing, PR & Events: Employment Type: Permanent - Full Time Location: US - New York: Reporting To: Hannah Winchester: Compensation: $120,000 - $150,000 / year Description: As our Senior Marketing Manager for North America , you’ll operate as the sole marketeer on the ground, you’ll own and deliver the regional marketing agenda - shaping strategy, driving execution, and acting as a trusted partner to senior stakeholders across Marketing, Product, Underwriting and Distribution. This is a senior, high-impact role with a high degree of autonomy. You’ll be responsible for translating global strategy into locally relevant activity, strengthening our broker engagement, and ensuring CFC’s brand and proposition land effectively and authentically in the North American market. About the role: You’ll own the end-to-end marketing strategy for the US and Canada, aligned to CFC’s global direction and local business priorities. From campaign planning through to execution and optimisation, you’ll lead integrated, multi-channel activity across digital, email, social, paid media and events. You’ll support product launches and feature updates, del...