Director, Advertiser Insights
The Trade Desk · Los Angeles, California, US
What we do: The Advertiser Insights team is part of our GTM Enablement team supporting our sales organization and global brands by delivering insights and an...
Job description
What we do: The Advertiser Insights team is part of our GTM Enablement team supporting our sales organization and global brands by delivering insights and analytics that help drive business impact. We seek to provide consumer insights, industry trends, and insights on the drivers of business outcomes. Measurement studies and o ur unique platform data are key source s of information from which actionable insights can be derived to help our advertisers plan, optimize , and obtain the best results for their campaigns. What you’ll do: - Use insights to position TTD as the authoritative voice of the consumer across the open internet - Enable GTM team with insights resources and tools to support sales motions - Build TTD and category-level performance benchmarks, proof points, and thought leadership - Enable GTM teams with measurement resources, test & learn best practices, and learning agendas - Enable clients to evaluate and quantify TTD’s business impact through data-dr iven decision-making and advanced measurement - Build meaningful cross-functional relationships with teams around the globe and help activate on our insights to internal and external audiences. Who you are: - Bachelor'...