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Associate Director, Long-Acting Reversible Contraception (LARC) Marketing

AbbVie · US

Company Description About AbbVie AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and ad...

Job description

Company Description About AbbVie: AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com . Follow @abbvie on LinkedIn, Facebook , Instagram , X and YouTube. Job Description: Lead all strategy development and drive tactical execution as a member of the LILETTA marketing team. Responsible for development and execution of value propositions, positioning, segmentation, and creative development. Develop and articulate effective marketing strategies that are impactful, executable, and easily communicated, and clinical/financially supporting for areas of responsibility. Associate Director will partner with key cross functional partners (marketing analytics and business intelligence, CI, PA, medical affairs, sales, medical and regulatory review, OEC, and legal) and alliance partner to identify and use insights...