JobMesh

Senior Programmatic Trader

Dotdash Meredith · New York City, New York, US

Job Title Senior Programmatic Trader Job Description We are seeking a highly motivated and detail oriented Senior Programmatic Trader to join the team.

Job description

Job Title Senior Programmatic Trader Job Description: We are seeking a highly motivated and detail oriented Senior Programmatic Trader to join the team. This candidate will play a critical role in the D/Cipher team, responsible for campaign management across industry leading platforms, with our proprietary intent targeting tool D/Cipher. The ideal candidate will have a strong background in programmatic and be confident in optimizing towards both performance and branding KPIs. In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week. About The Positions Contributions: 35% Campaign Management Manage a portfolio of clients and ensure that they are performing towards KPI’s and pacing consistently to goal throughout the campaign Manage campaigns confidently across industry leading trading platforms Manage political campaigns in the buildup to the midterms Innovate and find new ways to improve campaign performance 35% Data Analysis Utilize DSP and client reporting to identify opportunities to improve campaign performance Adjust DSP parameters including bids, frequency, recency, and bid multipliers in accordance with data to im...