JobMesh

Business Card Product Director

Huntington National Bank · Easton, Pennsylvania, US

Description Summary: The Business Card Product Director has leadership responsibility for business card portfolio management including analytical evaluation,...

Job description

Description Summary: The Business Card Product Director has leadership responsibility for business card portfolio management including analytical evaluation, strategy development, program execution, and profit optimization. Duties & Responsibilities: - P&L responsibility for the Business Card portfolio - Responsible for analysis of the business credit card portfolio including identifying market trends, risks, and opportunities to drive profitable growth. - Reviews and modifies existing credit card product features and benefits to maximize profitability and meet customer needs in changing economy. - Evaluates product performance and recommend changes in the product or marketing strategy to optimize program performance. - Accountable for risk management, compliance and audit performance for area(s) of responsibility whether a supervisor, manager or individual contributor. - Partners with Marketing to ensure effective communication of credit card product to customers, optimizing marketing and improving portfolio metrics. - Oversees all tasks associated with new program development working closely with key business partners (i.e. Marketing, Sales Ops, Phone Bank, Risk, Legal, Complianc...