Batteries Segment Marketing Manager

Job description

Overview As the Batteries Segment Marketing Manager , you will be responsible for establishing and executing the strategic growth plan for the TA Instruments division across the global organization. This role reports to the Sr. Manager, Segment Marketing and works cross‑functionally with Global & Regional Marketing, Research, Product Management, and Sales teams to drive marketing initiatives, commercialization activities, and new product development. The position will primarily focus on the Batteries end‑market segment, including Lithium‑ion technologies and emerging innovations such as solid‑state electrolytes/batteries, dry‑electrode processing, and non‑Li‑ion chemistries. Responsibilities: Marketing Leadership: - Develop the marketing campaign strategy for the Batteries segment in collaboration with Global and Regional Marketing teams. - Partner with Global Applications teams to develop and update relevant application examples that support marketing campaigns. - Support Product Management and Marketing teams to ensure successful commercialization of new product releases and campaigns. - Support Sales teams with business planning and customer engagement across startups, gigafacto...