Product Owner

Job description

Product Owner As the Product Owner for our digital marketing services products, you will own the customer-facing tools and systems that enable LeadVenture to provide scalable marketing solutions for our dealer customers. You will be responsible for translating customer needs and business goals into a clear, prioritized backlog that drives measurable outcomes for our dealers. Critical to success is the ability to serve as the voice of the product within your Scrum team, bridging the gap between business stakeholders and engineering while maintaining a sharp focus on delivery quality, backlog health, and well-defined user stories. A deep understanding of automated digital marketing & multi-channel lifecycle marketing is essential to thrive in this role. Here is more of what you’ll get to do: - Own the definition, implementation, and adoption of features across lifecycle and automated marketing products. - Build, prioritize, and maintain the team backlog for sprint iteration planning, ensuring stories meet Definition of Ready standards before entering a sprint. - Translate customer requirements and product vision into clear epics and user stories, articulating the "why" in addition to...